Heartland Living & Rehab At The Moses H Cone Memor
1131 North Church Street, Greensboro, NC, 27401
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Order the reportFederal Quality Data
Official records from CMS Care Compare — reported by the facility and audited by the Centers for Medicare & Medicaid Services. We present them unmodified. Refreshed June 2026.
CMS Star Ratings
Facility & Staffing
- Ownership
- For profit - Corporation · Chain: Century Care Management
- Certified beds
- 107 · avg 92 residents/day
- Total nursing staff turnover
- 43% — lower than most North Carolina nursing homesNorth Carolina avg: 49.6% · National avg: 46.1% · per CMS Care Compare
- RN turnover
- 37.5% — lower than most North Carolina nursing homesNorth Carolina avg: 46.6% · National avg: 43.3% · per CMS Care Compare
- Administrators who left
- 1 departed — near the North Carolina averageNorth Carolina avg: 0.7 · National avg: 0.5 · per CMS Care Compare
Medicare certification
- CMS Certification Number
- 345391
- Certified beds
- 107 beds · avg 92 residents/day
- Ownership type
- For profit - Corporation
- Continuing-care community
- No
CMS Care Compare, processing date June 1, 2026
Ownership & operations
- Legal business name
- Heartland Of Greensboro, Inc
- Chain affiliation
- Century Care Management
CMS Care Compare, processing date June 1, 2026
Federal ownership record
Chain affiliation
Part of the Century Care Management chain — 7 facilities. Chain-wide average overall rating 4.1 / 5.
Disclosed owners (6 on record)
- James Schmidlin
Corporate Officer · since 2021
- Robert Gilliam
Corporate Officer · since 2021
- Horace Wilson
W-2 Managing Employee · 100% · since 2017
- Noah k Duncan Mrtl tr
5% or Greater Direct Ownership Interest · 100% · since 2013
- Barbara Boyette
Corporate Director · since 2007
- Century Care Management, Inc.
Operational/managerial Control · since 2007
Source: CMS Provider Enrollment data — SNF Enrollments + All Owners + Chain Performance Measures, as of May 2026.
Federal inspection record
Recent health-deficiency citations (most recent 8 of 14)
- D0695·Apr 30, 2026Complaint
Quality of Life and Care Deficiencies
Provide safe and appropriate respiratory care for a resident when needed.
- D0584·Apr 30, 2026Complaint
Resident Rights Deficiencies
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
- E0727·Feb 26, 2025
Nursing and Physician Services Deficiencies
Have a registered nurse on duty 8 hours a day; and select a registered nurse to be the director of nurses on a full time basis.
- D0690·Feb 26, 2025
Quality of Life and Care Deficiencies
Provide appropriate care for residents who are continent or incontinent of bowel/bladder, appropriate catheter care, and appropriate care to prevent urinary tract infections.
- D0584·Feb 26, 2025
Resident Rights Deficiencies
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
- D0880·Sep 28, 2023
Infection Control Deficiencies
Provide and implement an infection prevention and control program.
- D0867·Sep 28, 2023
Administration Deficiencies
Set up an ongoing quality assessment and assurance group to review quality deficiencies and develop corrective plans of action.
- E0761·Sep 28, 2023
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
Fire-safety citations
12 Life-Safety-Code citations on file. Most recent: Feb 26, 2025. Fire-safety inspections cover building-level Life Safety Code compliance, separate from the resident-care health survey.
Source: CMS Provider Data Catalog — Health Deficiencies, Fire Safety Deficiencies, and Penalties datasets, snapshot Jun 1, 2026.
Facility background report
The entire federal paper trail on this facility, in one report.
We compile everything the government publishes about Heartland Living & Rehab At The Moses H Cone Memorinto one plain-English report: full inspection history with severity grades, every fine, staffing versus state averages, who really owns the facility, and how the owner's other facilities perform. Every fact cites its federal source.
Order the full background report — $249Where this information comes from
- Certification, capacity, ownership, star ratings, staffing, fines, deficiencies: CMS Care Compare, processing date June 1, 2026.
Data comes unaltered from the federal files. See every source we publish from.