Rocky Mount Rehabilitation Center
160 S Winstead Avenue, Rocky Mount, NC, 27804
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Order the reportFederal Quality Data
Official records from CMS Care Compare — reported by the facility and audited by the Centers for Medicare & Medicaid Services. We present them unmodified. Refreshed June 2026.
CMS Star Ratings
Facility & Staffing
- Ownership
- For profit - Limited Liability company · Chain: Sovereign Healthcare Holdings
- Certified beds
- 117 · avg 100 residents/day
- Total nursing staff turnover
- 45.4% — near the North Carolina averageNorth Carolina avg: 49.6% · National avg: 46.1% · per CMS Care Compare
- RN turnover
- 70.6% — higher than most North Carolina nursing homesNorth Carolina avg: 46.6% · National avg: 43.3% · per CMS Care Compare
- Administrators who left
- 1 departed — near the North Carolina averageNorth Carolina avg: 0.7 · National avg: 0.5 · per CMS Care Compare
Enforcement & Citations
- Fines (past 3 years)
- 2 fines · $27,872 total
Medicare certification
- CMS Certification Number
- 345260
- Certified beds
- 117 beds · avg 100 residents/day
- Ownership type
- For profit - Limited Liability company
- Continuing-care community
- No
CMS Care Compare, processing date June 1, 2026
Ownership & operations
- Legal business name
- Rocky Mount Rehabilitation Center Llc
- Chain affiliation
- Sovereign Healthcare Holdings
CMS Care Compare, processing date June 1, 2026
Federal ownership record
Chain affiliation
Part of the Sovereign Healthcare Holdings chain — 43 facilities across 3 states. Chain-wide average overall rating 3.7 / 5.
Disclosed owners (20 on record)
- Sara Helen Deiter
Operational/managerial Control · since 2025
- Southern Healthcare Management Llc
Adp of The Snf · since 2025
- (unnamed Owner)
Adp of The Snf · since 2025
- (unnamed Owner)
Adp of The Snf · since 2025
- (unnamed Owner)
Adp of The Snf · since 2025
- (unnamed Owner)
Adp of The Snf · since 2023
+ 14 additional owners on the federal record.
Source: CMS Provider Enrollment data — SNF Enrollments + All Owners + Chain Performance Measures, as of May 2026.
Federal inspection record
Immediate-jeopardy citations (CMS scope/severity J–L) are the most serious category federal inspectors issue — meaning a deficiency placed residents in immediate risk of serious harm. Ask the facility for the corrective-action plan filed with CMS, and consider contacting your state long-term care ombudsman for context.
Recent health-deficiency citations (most recent 8 of 27)
- D0842·Mar 5, 2026Complaint
Resident Assessment and Care Planning Deficiencies
Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
- D0607·Mar 5, 2026Complaint
Freedom from Abuse, Neglect, and Exploitation Deficiencies
Develop and implement policies and procedures to prevent abuse, neglect, and theft.
- E0839·Nov 21, 2025Complaint
Administration Deficiencies
Employ staff that are licensed, certified, or registered in accordance with state laws.
- E0842·Nov 21, 2025
Resident Assessment and Care Planning Deficiencies
Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
- C0838·Nov 21, 2025
Administration Deficiencies
Conduct and document a facility-wide assessment to determine what resources are necessary to care for residents competently during both day-to-day operations (including nights and weekends) and emergencies.
- E0761·Nov 21, 2025
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
- D0759·Nov 21, 2025
Pharmacy Service Deficiencies
Ensure medication error rates are not 5 percent or greater.
- C0732·Nov 21, 2025
Nursing and Physician Services Deficiencies
Post nurse staffing information every day.
Federal penalties
By year
- 20251 fine · $17K
- 20241 fine · $11K
Most recent events
- Jan 9, 2025Fine · $17K
- Nov 19, 2024Fine · $11K
Largest single fine on record: $17K.
Fire-safety citations
15 Life-Safety-Code citations on file. Most recent: Aug 1, 2024. Fire-safety inspections cover building-level Life Safety Code compliance, separate from the resident-care health survey.
Source: CMS Provider Data Catalog — Health Deficiencies, Fire Safety Deficiencies, and Penalties datasets, snapshot Jun 1, 2026.
Facility background report
The entire federal paper trail on this facility, in one report.
We compile everything the government publishes about Rocky Mount Rehabilitation Centerinto one plain-English report: full inspection history with severity grades, every fine, staffing versus state averages, who really owns the facility, and how the owner's other facilities perform. Every fact cites its federal source.
Order the full background report — $249Where this information comes from
- Certification, capacity, ownership, star ratings, staffing, fines, deficiencies: CMS Care Compare, processing date June 1, 2026.
Data comes unaltered from the federal files. See every source we publish from.